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June 18 2013


March 17 2013

6883 2f29 500
Whatever floats your goat
Reposted byczasnazupever0nikakeriomonimich
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November 12 2012


August 06 2012

August 02 2012



How entertained I am by this is directly proportionate to my worsening insomnia.

Reposted byayamekeriotimsim

July 10 2012



This is mainly a problem I have with people who shame artists for drawing in an anime style, a cartoon style, or a style that basically isn’t realism. I have a lot to tell you that I will say in one simple sentence: shut up and let them draw in whatever style they please. It’s always important, no matter what style you draw in, to learn from life; however, to me that’s the only real “rule” of art. All styles are great! They all have their own charms. So telling someone to abandon the style they draw in, for whatever reason, is a ridiculous proposition and sometimes I feel as if this problem has escalated to bullying. Bullying is never right, guys; just lay off and let us have fun.

submitted by -koohi-hime

Reposted byhappykokeshicornis

May 11 2012

Reposted bytheleveltwelvechris8003cactuesbartch

December 14 2011


Taking the surprise economy to another level, Singapore beverage company Out of the Box caters to consumers who respond to “What would you like to drink?” with a non-committal “anything” or “whatever”. Two weeks ago, the company launched two complementary brands: Anything and Whatever. Anything is fizzy and comes in six flavours (Cola with Lemon, Apple, Fizz Up, Cloudy Lemon and Root Beer) and Whatever is non-carbonated (Ice Lemon Tea, Peach Tea, Jasmine Green Tea, White Grape Tea, Apple Tea, Chrysanthemum Tea).

The surprise part? Consumers don’t know which flavour they’re getting until they take a sip. Cans are simply labelled Anything and Whatever, and the list of ingredients is limited to generic wording: carbonated water, sugar, permitted flavouring, permitted colouring, preservative, tea extract, fruit juice concentrate. Judging from the buzz on Singapore forums, teens immediately got the concept and are loving it.

Novel product to launch elsewhere, as the drink for people who don’t know what they want? The key, of course, is to produce products that are good enough to guarantee repeat sales. We think established food and beverage brands could have fun with this one, too, and would have the benefit of working from a brand consumers already trust. How about Snapple or Stonyfield Yoghurt marketing surprise six-packs filled with random flavours? Could be a good way to get customers to try new varieties of any FMCG.

Play fullscreen
The making of Anything & Whatever commercials
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